What I am about to say some people may find controversial, but at Vegan Presence we believe that everyone should wear deodorant. Period. Especially with many non-aluminum, natural deodorant alternatives, there really is no excuse for being malodorous.
Having said that, while it is true that there are an abundance of natural deodorants on the market, unfortunately not all of them are effective. North Coast Organics deodorants are handmade, organic,100% natural and they really work to keep you smelling fresh all day long without the use of aluminum or parabens! In addition to being certified organic, North Coast Organics is Green Certified, Vegan certified, PETA certified and Leaping Bunny certified! I love when companies keep up with their certifications.
What initially attracted me to the deodorant was the uber cool labels. I was very drawn to the artwork and then I noticed that they use the same wildgrass labels that Vegan Presence uses! Additionally, I like how the scents are subtle and don’t compete with your perfume.
My favorite one is naked which is their unscented deodorant formulated for sensitive skin. I normally have a penchant for things that smell lovely and strong, but I am beginning to gravitate toward products that have their own natural scent and I really love this one. My second favorite is Revolver.
I love Revolver’s earthy, woodsy scent. I think it is geared toward guys but it’s scent is so gender neutral it can really be for anyone. My husband Kris’ favorite is Death by Lavender which has the coolest artwork and was the first one that piqued my interest. North Coast Organics makes mini sizes that we carried in January’s Vegan Presence package, perfect for traveling, your gym bag, purse, desk drawer and more!
Now let me introduce you to the peeps behind North Coast Organics (NCO).
Andrea: Please introduce and
tell us about your company.
NCO: North Coast Organics believes in being certified organic, certified vegan, certified cruelty-free and green certified. Our effective, enigmatic personal care product line is a manifestation of our core beliefs. North Coast Organics is a mother/son team. Debbie, the mother, hand makes the products that her son, Nathan, creates. Together they have grown the company from a personal, house kitchen to full fledge production studio.
Andrea: Why was North Coast Organics created?
NCO: North Coast Organics was created to introduce an effective deodorant to the marketplace that matched the lifestyle of the product creator. Nathan has been committed to the organic, green and veg-head movements for the past 14 years. When he started wearing deodorant again, he was surprised not find a certified organic one on the store shelf. He created his own deodorant so that he could safely commute by bike in the hot, humid Chicago summers. A friend suggested that Nathan sell the deodorant and North Coast Organics was created.
Andrea: Why was it important to seek the many eco certifications North Coast Organics has?
NCO: North Coast Organics sought so many certifications in our first year of business in order to show the consumer that our products are what we say they are and to support the mission of each agency. Not many people know North Coast Organics, but they know PETA, Leaping Bunny, Vegan Action, Green America and/or EcoCert ICO. The third party certifications prove our claims as well as further the mission of these programs through paying their fees and spreading awareness about them. We chose to seek so may certifications so that a consumer can be sure they are getting a genuine product and we can help support organizations that fit our core beliefs.
Andrea: I absolutely love the packaging, design and names of your products, can you tell us about the inspiration behind it?
NCO: Nathan’s long exposure to the organic, natural movements here and abroad provided the inspiration for the design and names of our products. It seemed most brands conformed to the typical theme of unspoiled nature for their product design. As a result, the store shelves from San Francisco to London to Buenos Aires were all uniform. Few products stood out from their peers. Additionally it seemed as if existing brands were afraid to take a different approach. Why were so many brands adhering to the status quo? The lack of risk taking created the ubiquity of imagery that we felt made the organic movement inaccessible due to the perception that it took itself too seriously. We wanted our products to be fun and different in order to be accessible to everyone, especially to the younger demographic often ignored by our industry. When it came time to name and give artwork to our first product, we wanted something that stood out on the store shelf, was edgy in order to draw the attention of our target demographic and reflected our conscious choice to have fun with our brand and not to take ourselves too seriously. Our core beliefs smooth out the edges and prove that our artwork choices aren’t just cheap gimmicks. We can be edgy because our certifications show that we are indeed serious about creating quality products. Additionally, Nathan’s love for rock ‘n roll has informed product design. Our spray lotion contains mace essential oil and Nathan wanted to name it mace. Given the defence spray of the same name, Nathan chose to follow in Led Zeppelin’s and Prince’s footsteps by not naming the product. Instead, he chose to use a piece of art to symbolize the name of the product.
Andrea: What’s your favorite North Coast Organics product?
NCO: It is hard to pick a favorite product because each product we release is a product that we first made for ourselves. It is really rewarding for other people to love the products that we had first intended to be used only by us and not sold. Our favorite product group is our deodorant. We know this is side stepping the question but we hope this will suffice for an answer
Andrea: No problem! What is your bestselling North Coast Organics product?
NCO: Death By Lavender in stick form is the best selling North Coast Organics product. She is the second product we launched after the original product that came in a jar. Our company’s early success is owed to popularity of Elite Assassin of Odor.
Andrea: Tell us about some of the DIY classes you offer.
NCO: North Coast Organics is giving away all the trade secrets in our DIY classes. For real, we began in an apartment kitchen making products for ourselves. We want to empower other people to do the same by offering hands-on lessons that demonstrate the ease of making personal products at home and provides the student with a product they handmade thus giving them confidence to do this on their own. We offer several different classes in which we have made lip balms, lotion bars, body sprays, facial toners, deodorants, spray lotions and/or lotion candles. During the lessons, we talk about the importance of the organic movement, being green and why one needs to be mindful of what one puts on their body in addition to the usual logistics of making ones products at home.
Andrea: That’s wonderful. Thank you for the interview!
Enjoy 15% off your next purchase using coupon code VP2014 at http://www.north-coast-organics.com/
What’s your favorite North Coast Organic product? I want to try their Death by Lavender cream deodorant next!
*photos courtesy of North Coast Organics